Principles of Broadcast Production
(JOUR 3644 (TV-1)
Fall 2016 Syllabus
(Week
1-8) Tuesdays and Thursdays, ATLAS Production Studio
(Week 9-16) Tuesdays and Thursdays Location TBD
Instructor: Adam McPherson
Email: amcphersa@gmail.com (best way to contact me)
Cell: (248) 767-4627
Class Website: www.tvproduction1.com
Office Hours: By appointment
Overview:
One of the most challenging things in life is figuring out who
you want to be, and what you want to do for a career. In this class, consider
yourself a seeker, embarking on a journey towards your goals. Maybe you want to
be an on-camera presenter, an anchor or a reporter. Maybe you want to work
behind the scenes producing news or documentaries, writing scripts, operating
cameras and editing. Whatever your goals, I want to help every one of you
succeed.
To work well in this profession it helps to have a solid background in journalism and production. But talent and skill alone are not enough. Broadcast professionals will advise you to seek out opportunities and learn everything you can. They will recommend strongly that you do internships and get to know people who work in the business.
The path ahead is sometimes rocky and it will require commitment on your part to stay the course. But don’t be afraid to wander a bit and to step outside of your comfort zone. It’s OK to make mistakes as long as you learn from them.
Goals:
Employers are looking for a range of skills in job
seekers. Whether you intend to become a camera operator or a news
anchor, experience is the key to finding a job. But showing your motivation and
passion is another way to win the hearts of employers. TV-1 will help qualify
you for the skills that employers are looking for, but it will take some
personal commitment on your part. Broadcast is a highly competitive field and
there are many other students who want the same job as you. Therefore, you need
to learn, learn, learn, and make opportunities to get experience beyond just
the regular assignments. Here are some skills that I hope you will obtain as
the semester progresses:
▪ Demonstrating that you can apply the standards of broadcast excellence to recording video and audio. Showing that you can competently run camera, get proper exposure, sharp focus and balanced composition. Demonstrating these skills will help you stand out in the competition. And I'm here to help you become the best you can be!
▪ Learning the basics of Adobe Premiere to edit video creatively and seamlessly. I know that learning computer software can be intimidating, so I hope that you will take advantage of individual instruction with me to help you stay on course.
▪ Developing time management skills and time-saving professional workflows. Knowing how to do this will help you become more efficient and meet your deadlines. And yes, applying these skills will save you time in your busy school schedule!
▪ Learning how to evaluate video productions critically.
▪ Acquire resume material that you can add to your e-Portfolio. If you want to get noticed by an employer, then you need a portfolio that showcases exemplary work.
My tip: don't treat assignments as the only opportunity you have to gain experience and develop your skills. Seek me out for assistance and individual learning. Going the extra mile in your work shows that you're not only on the path to doing exemplary work, but also you're more likely to be someone I would recommend for a job!
If you ever need extra help, I welcome you to contact me.
Required Text and Supplies
Students are required to use the Telelvsion Production handbook, 12th Edition, by Herbert Zettle, a professor emeritus of the Broadcast and Electronic Communication Arts Department at San Francisco State University. This textbook provides highly detailed descriptions of available equipment, television systems, analogue versus digital, HDTV, lighting, and especially aestheitcs and design. Professional television requires a mastery of many techniques and tools. Zettle's book is just one of these tools.
SDHC cards
You will need these cards to record you video and audio in the camera. You should get either a 16GB (50 min) or a 32 GB (1
hr 40 min), which should be plenty for most of your projects. Make sure you get
a Class 6 card or higher. Anything less won't record video.
3 DVD-R's
You
need these to record studio projects. These DVD's must be DVD-R (minus R)
because our recording hardware does not support the DVD+R (plus R).
USB Flash Drive
Try
to get one with at least 3GB of space. You will need these drives to store
video files of finished assignments and when you turn them in for evaluation.
USB flash drives are also known as "jump drives", "memory
sticks" or even "thumb drives." Mechanically they are very
robust, allowing plug-ins on nearly any computer. They come in a variety of
shapes and sizes. But don't use them to store entire projects, which often run
larger than 5 GB. For projects that you can edit from you will need a portable
drive.
Portable Hard-Drive. Recommendations are to get the Lacie (Lah-See) Rugged with at least 250 GB of space. These drives have become very popular for their mobility and size. They are said to withstand falls from up to 7 feet, but don't test this theory! They come in several versions, including 500GB and 1TB.
- 6 AA batteries for the camera sun gun
Class
Expectations:
You
will be evaluated based on your level of participation in class, your
professionalism, the content, execution and creativity of your work, quizzes,
pop quizzes and exams. However, simply fulfilling these requirements will not
earn you an A. To get an A you need to do exemplary work, not just in your
efforts, but also in the end product of your work.
Exemplary work means going the extra mile and taking ownership of your lessons and responsibilities; It means that you've taken the initiative to exert effort to produce work that represents strongly the standards of broadcast excellence. Many of you probably considered that the ultimate end point to this class is employment. But there are thousands of other students who want the same job that you want. Therefore, to be successful you need to spend time and energy, learning your craft. But let us agree on what constitutes this effort and how much of it is necessary to get an A.
▪ Showing up for class and participating in its activities is important to make the course work meaningful. Showing up regularly, and on time, doubly so. Attendance and course performance are highly correlated. Your presence in class gives me the chance to interact with you directly. Also, your attendance adds to your participation points especially since some of the activities involve demonstrations and hands-on learning experiences. But not showing up or being consistently late reflects poorly on your professionalism. It's also a distraction to other students. The bottom line is that you're responsible for your own education, but it's unlikely that you'll get a high grade if your attendance is poor or you don't show up for in-class assignments. I'm sympathetic to personal problems that sometimes get in the way of your studies and attendance. You can talk with me in confidence and we can try to arrange some form of accommodation.
▪ Be respectful of others. The students who are your peers today will be your work colleagues tomorrow. Don't burn your bridges before you even get started. Distracting students who take their education seriously will not be tolerated. Coming to class late, or not bothering to listen to the lecture while doing online shopping on your mobile device, chatting on Facebook or watching funny animal fails on YouTube - that's a distraction to others (and to me) and it's also disrespectful. When you work in group projects, make sure that you respond to e-mails and phone calls promptly, and that you don't keep your group waiting when they designate a time and place to meet. I know you're all busy with other classes and work schedules, but remember to take responsibility for your actions.
▪ Do the assignments and meet the deadlines. Assignments serve to help you develop your skills, but they also provide lessons in time management. The end product of your efforts is what the audience (and potential employers) will see. It's expected that you demonstrate not just knowledge of the course content, but also that you're acquiring competencies. Getting late starts on your assignments could result in halfhearted efforts that contribute to a lack of quality.
▪ Get to know your profession by monitoring what professionals are doing. Watch the news, watch documentaries and even go to movies. There are many videos on YouTube that will help you study your chosen craft.
DRESS
CODE
In
this class, I am trying to introduce you to what working in journalism is
really like. What you wear is part of this. On the days that you are on camera,
I ask that you are dressed up (this is part of your grade). What does this
mean? No hats, t-shirts, tank tops, sweatshirts, etc. We will discuss this more
on the first day so you have a clear idea of what I’m looking for.
MISSING
CLASS
I
get it, there are days where you just don’t want to be in class or life happens
that requires you to miss class. Please keep in mind this is your job and you
are adults. I trust you to make the decisions necessary for you to be
successful. With this in mind, you are give 1 free day, meaning you don’t have
to show up for class and you will not be penalized for it. This includes sick
days. If there is an ongoing medical issue, all I need a note from a doctor. This
is so I can weigh your absences appropriately at the end of the semester.
ABOUT LATE WORK
Extensions
are granted only if there is a compelling reason. However, one of your learning
objectives is that you develop efficient time management skills. The quality of
your work depends on whether you give yourself enough time to do it. Your
effort is considered in the grade, but the end product shows whether you fully
understand the material. I welcome your questions and will gladly offer help if
you ask for it. But for the most part, late work will not be accepted.
USE OF LAPTOPS AND OTHER MOBILE DEVICES
In past semesters, students
have abused the privilege of using computers and mobile phones in class.
Sometimes during video screenings and demonstrations I've noticed students
never once looking up from their laptops. I welcome innovative ways to use
mobile technology in the classroom, but only if it's relevant to the course. If
you can make a compelling argument that Facebook chatting, online shopping or
watching sports events are connected directly to learning the necessary
knowledge and skills that you need in the broadcast profession, then maybe I'll
allow it.
How to Contact Me: I can be reached by either phone or email. I work the early shift at 9NEWS and tend to go to bed early. I have my phone on me all of the time and will have email linked to it and will respond as quickly as possible.
Teaching Philosophy: I have a passion for broadcast. My intention is to foster learning in a friendly, relaxed environment that is conducive to multiple learning styles. One of the best ways to do this is to organize the material in a way that is user-friendly. I also believe that learning requires a strong commitment and work ethic. Video production is a craft, which is why I highly recommend that students make opportunities to get practice beyond the usual assignments. The most successful students are those who take initiative, who are resourceful, and who value high production standards and are not afraid to step outside their comfort zone.
Grading Criteria: All assignments and course timelines are subject to last minute changes. Assignments will be graded based on technical execution, content and creativity. Bonus points may be awarded if the work demonstrates superior quality.
Field Assignments (5 total) *
Studio Assignments (3 total) *
Quizzes and Tests (6 quizzes, 1 tests) *
Attendance and Participation (see Grading Matrix below) *
These are estimates and may change as the semester goes on.
Grading Matrix:
1. Class Attendance and Participation (attendance will be taken)
· 2 points per class (5-15 minutes late will lose a single point). By as much as 15 minutes will be considered an absence) (see above for attendance expectations)
2. Assignments:
Studio Production
· Interview
· News Break
· Final Project
Diversity Stories
You will be expected to cover stories that involve the fullest possible
range of people and issues. This means the inclusion of those who have
frequently been left out of news, particularly African Americans and people of
all races and ethnic groups, gays and lesbians. Find the stories that aren’t
being told. Strive to tell these stories without euphemisms or stereotypes.
Field Production
· Story Board
· Editing Exercise
· 5 Shot
· Matching Action
· PSA
· Final Package
Week 1 – PART I: STUDIO PRODUCTION –
MEET IN ATLAS STUDIO Class hours – 1pm – 4:50pm LEVEL B-2 IN ATLAS BUILDING
Tuesday,– 23 August
Hello and Introduction- Television Production Process Module
Introduction to the Studio
Lecture: Directing- Watch video and discuss what we heard and saw. Go over cameras, XLR
ASSIGNMENT: To be due on Tuesday September 15: Hard drive and camera flash card are due (you will bring them in so I can see that you have them).
READING:
Chapter 1 – The Television Production Process
▪ Section 1.1 What Television Production Is All About
▪ Section 1.2 Technical Production Systems
Chapter 4 – The Director in Preproduction
▪ Pages 58-70
Chapter 7 – Camera Operation and Picture Composition
▪ Section 7.1 – Working the Camera
▪ Section 7.2 – Picture Composition
Chapter 13 – How Switchers Work
▪ Section 13.1 – Basic Switcher Functions
▪ Section 13.2- Special-Purpose Switchers
Thursday, – 25 August
Instruction: Use of Studio Equipment- Studio Camera Module
· Cameras and Microphones
· Video Switcher
· Character Generator
· Audio Board
· Practise Directing
· DISCUSS STUDIO INTERVIEW ASSIGNMENT/ PRACTICE STUDIO INTERVIEW
WEEKEND READING:
Chapter 8 – Audio Sound Pickup
· Section 8.1 – How Microphones Hear
· Section 8.2 – How Microphones Work
Chapter 14 - Design
· Section 15.1 - Designing and Using Television Graphics
· Section 15.2 - Scenery and Props
WEEKEND HOMEWORK: write your director’s cheat-sheets and write 5 questions you would want someone to ask YOU about yourself. I will be checking your cheat sheets on Tuesday and the do count towards your assignment
Week 2
Tuesday, 30 August
BEGIN STUDIO INTERVIEWS- Audio Module
· On-camera performance
· What to wear
· Go over director cues
Reading:
Chapter 9 – Audio Sound Control
· Section 9.1 - Sound Controls and Recording
· Section 9.2 – Stereo, Surround Sound, and Sound Aesthetics
Thursday, 1 September
NO CLASS!
Week 3
Tuesday, 6 September
Guest Speaker
FINISH STUDIO INTERVIEWS
· DISCUSS NEWS BREAK ASSIGNMENT
HOMEWORK: Write 3 VO’s/readers. Each should be between 20-30 seconds long (please read, out loud, before turning them in)
Thursday, 8 September
BEGIN NEWSBREAK
Week 4
Tuesday, 13 September
CONTINUE NEWS BREAK ASSIGNMENT
*Please have hard drive, SD Card, and thumb drive for review
Thursday, 15 September
CONTINUE NEWS BREAK ASSIGNMENT
Week 5
Tuesday, 20 September
FINISH NEWS BREAK ASSIGNMENT- Scripting Module
Discuss final studio project, select groups and begin planning
Newsroom viewing/discussion
Thursday, 22 September
Continue planning studio project
Week 6
Tuesday 27 September
BEGIN MIDTERM
Thursday 29 September
CONTINUE MIDTERM
Week 7
Tuesday, 4 October
CONTINUE MIDTERM
Thursday, 6 October
FINISH MIDTERM
Week 8
Tuesday, 11 October
VIEW FINAL PROJECTS
-Talk about midterm
Thursday, 13 October
FINISH MIDTERM
· MIDTERM – COVERS EVERYTHING SO FAR
Week 9 – PART II: FIELD PRODUCTION
Tuesday 18 October
Sequences and Continuity Module
- Stages of Production
- Generating Ideas
- DISCUSS STORYBOARD ASSIGNMENT
- SELECT VOLUNTEERS FOR THURSDAY’S PRODUCTION DEMO
READING:
Chapter 15 – Television Talent
· Section 15.1 – Television Performers and Actors
· Section 15.2 – How to Do Makeup and What to Wear
Thursday, 20 October
Production Demonstration- Production Planning Module
Camera 1&2 and JVC GY HM100 Camcorder Module (in class)
*Discuss ALPHEBET ECERCISE Due Tuesday October 27
- Composition (types of shots)
WEEKEND READING
Chapter 17 - Field Production and Big Remotes
· Section 17.1 – Field Production
· Section 17.2 – Covering Major Events
Chapter 18 – Postproduction
· Section 18.1 How Nonlinear Editing Works
· Section 18.2 – How Linear Editing Works
Chapter 19 – Editing Functions and Principles
· Section 19.1 – Continuity Editing
· Section 19.2 – Complexity Editing
Week 10
Tuesday, 25 October
STORYBOARD ASSIGNMENT DUE
Video Alphabet Exercise DUE
- Sequences and Continuity and Post Production Editing Module
· DISCUSS EDITING EXERCISE
READING:
Chapter 5 – The Television Camera
· Section 5.1 – How Television Cameras Work
· Section 5.2 – Resolution, Contrast and Color
Chapter 6 – Lenses
· Section 6.1 - What Lenses Are
· Section 6.2 - What Lenses See
Thursday, 1 November
Editing Session- Meet in classroom the go down to edit lab
- If time, more on Adobe Premiere editing
WEEKEND READING:
Chapter 12 - Video-recording and Storage Systems
· Section 12.1 – Tape-based and Tapeless Video Recording
· Section 12.2 - How Video Recording Is Done
Week11
Tuesday, 1 November
EDITING EXERCISE DUE – screening
Lecture: Setting up interviews, microphones, sound in packages
READING:
Review Chapter 5 – The Television Camera
Review Chapter 6 - Lenses
Thursday, 3 November
WEEKEND READING:
Review Chapter 8.2 – Framing Effective Shots
Review Chapter 20 – Editing Functions and Principles
Chapter 10 – Lighting
· Section 10.1 - Lighting Instruments and Lighting Controls
· Section 10.2 – Light Intensity, Lamps, and Colour Media
Chapter 11 – Techniques of Television Lighting
· Section 11.1 - Lighting in the Studio
· Section 11.2 – Lighting in the Field
Week 12
Tuesday, 8 November
5-shot sequence exercise due (view in class)
Guest speaker- Lighting demo
READING:
Review Chapter 10 – Lighting
Review Chapter 11 – Techniques of Television Lighting
Thursday, 10 November
Review – Discussion
· DISCUSS MATCHING ACTION ASSIGNMENT
Camera exercise: get the most unusual shots you can
WEEKEND READING:
Chapter 2 – The Producer in Preproduction
· Section 2.1 – What Producing Is All About
· Section 2.2 – Information Resources, Unions, and Ratings
Chapter 3 – The Script
· Section 3.1 – Basic Script Formats
· Section 3.2 – Dramatic Structure, Conflict, and Dramaturgy
Week 13
Tuesday, 15 November
Matching action shooting/editing in class
DISCUSS PSA Assignment and time to shoot
Discuss Final Package assignment (first draft due Tuesday December 8)
Thursday, 17 November
MATCHING ACTION EXERCISE DUE –View in class
Lecture: Producing and Scripting
· Documentaries
· News
· Magazine Features
DISCUSS PSA Assignment and time to shoot
Discuss Final Package assignment
Week 14- Fall Break!!!
Week 15
Tuesday, 29 November
PSA’s Work day – you will be expected to shoot today and begin editing. PSA will be due on Thursday December 3
Class evaluation
Thursday, 1 December
PSA DUE
Week 16
Tuesday, 6 December
NEWS PACKAGE 1st DRAFT DUE - Class discussions
Review session
Thursday, 8 December
NEWS PACKAGE FINAL DUE
HAND-OUT TAKE-HOME FINAL
-Due back by Monday, 12 December at 5pm!